How to start selling things on Instagram. What is better to sell on Instagram: recommended products and practical tips

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An interesting fact: many people know how to sell on the World Wide Web, but only a few can fully use social platforms for this purpose.

Every businessman understands that social platforms confidently and quickly become a place for active sales and promotion of brands. So why doesn't everyone enjoy such a chic and accessible opportunity expand and promote your business? Today we will share the secrets of online promotion and useful tips on how to effectively sell on Instagram. You will learn what is in greatest demand on this social network, how to properly promote your brand and create sales ads.

First, let's look at what products and services are in greatest demand on Instagram. Ready? Then let's go.

What is profitable to sell?

Instagram is a unique platform for promoting brands and services. Various courses and seminars, original handmade items, entertainment programs and much more are in demand here. It should be noted that different product categories require different approach in preparation for advertising campaign. For example, in some cases you need Nice picture, and in others - a correctly composed proposal describing the service.

According to statistics, the most purchased goods and services on Instagram are as follows:

cosmetics, especially those made from natural ingredients;
stylish and inexpensive wardrobe items (many people are happy to buy fashionable items at reasonable prices via the Internet and social networks);
everything that is made with one’s own hands, or “handmade”;
original and elegant accessories;
offers from shopping and entertainment centers;
show rooms services;
Cafes and restaurants are also successful;
V Lately food delivery services are being actively promoted;
and, of course, all kinds of services cosmetologists and dentists.

Note that these are only the most appetizing positions that statistics indicate. In fact, you can successfully promote any goods and services on Instagram. The main thing is to do it wisely.

What other alternatives are there for promoting on Instagram:

Don't be discouraged if you don't have any products to hold in your hands. You can offer on Instagram quality services at an adequate price. This is an excellent opportunity to realize yourself as an expert in style, business, translation, tutoring, etc. In order for people to know about you, you need to tell your subscribers what you do, what you can do and how you can be useful. Then people will know who to turn to if necessary. Believe me, it’s easier for a person to write to a friend online than to look for ads on the Internet. What works here is reliability and consistency.
You need to understand the main thing - the Insta space is open to any endeavors. If you have something to offer and something to surprise and intrigue the audience, do it. For example, if you are a cool photographer, use photo purchasing services. Offer your services online, develop, expand your target audience.
The service of writing essays, tests and dissertations is also in demand. In this case, it is also easier for students to choose from potentially familiar performers who will not disappear or fail the order.
Interestingly, it’s not only new products that can be successfully sold on social platforms. Used goods are also in demand. You can create a store and make real profit on anything. Even household chemicals are sold. And that's a fact.

The list is far from final. It can be continued and expanded for a long time. But the point is clear. Use your imagination, find your own original niche that will interest potential buyers and forward to victory.

The main rules for successful sales on Instagram: short and to the point

Now let's talk about how to act correctly to achieve high level online sales.

1. An image that will attract customers

The peculiarity of sales on Instagram is that pictures here are the main content. Video is one step behind and is not particularly popular among system users. However, when choosing images you should adhere to some rules:

The photo must be unique and original.
Visualize your products and services in at its best, and orders will not keep you waiting. Think about how best to present the product. For example, if you are selling exclusive handmade soap, then create an original wrapper or box for it.
Don't skimp on the details. Nuances are more important than ever.
Add fresh emotions and sensuality. You won't attract anyone with boring posts.

The right approach to product design for advertising on Instagram

2. Prioritize

3. A healthy lifestyle is in fashion

So promote “healthy” brands. How? For example, remove harmful components from products and tell your potential and current customers about it. This is a promising and modern direction that is in great demand.

4. Design and promote entire collections of products

For example, if you are in the candy business self made, then develop sweet sets for different holidays and occasions (wedding, anniversary, international women's day, Valentine's Day and others). If your business is cosmetic services, then offer different complexes and combinations: for one or several girlfriends, for couples in love. You can come up with interesting combinations: facial cleansing + neckline massage as a gift or eyelash extensions + eyebrow art for free.

5. Gain experience from competitors

You can learn a lot there useful information.

There are many variations on the theme, but this does not mean that you will succeed right away and you will start receiving a huge number of orders. The main thing is to start, and then through trial and error you will strive for perfection.

Let us immediately note that you will have to be patient. There will be no return or profit right away. By at least, this is what practice shows. Only after a few months will mass orders begin to arrive.
Don’t forget about the first rule of selling on Instagram - offers that attract attention are successful.
Another interesting point. Social platforms are unique in their viral properties or... Essentially, this is "". About what we're talking about? For example, someone famous and popular liked your post. This person takes and recommends your product to his many subscribers. This is already a guarantee of future success.
Pay attention to the text advertisement. Correct description is also the key to successful brand promotion. By the way, which is typical for Instagram, the system often shows the most commented posts in the feed. Please note that posts on Instagram are not shown in the order they were posted. It has its own display algorithm.
Communication is everything to us. Meet new people, maintain connections, exchange opinions. Do everything you can to get people to write, ask questions, and comment on your posts. Dialogue is a step towards success. At the initial stage, you can comment on your own advertising posts from different accounts, creating the appearance of activity and interest.
When you are promoting a blog for commercial purposes, you should not display personal photographs. Are you promoting a brand? Then position yourself accordingly. Publish meaningful and colorful information about the company and the services and products it provides. And also don’t forget to place a link to a mobile landing page created specifically for visitors from Instagram for each of your campaigns or products. If you don't have it yet, choose ready-made template and personalize it for yourself with .
When posting images, use photo filters. Warm filters are popular on Instagram, creating an atmosphere of coziness and comfort.
Before publishing a post, mark thematic #hashtags. You can also immediately come up with and add your own exclusive hashtag to each publication, by which your brand will be recognized. For example, if you are selling things, you can use the tags #fashiondresskiev or #crazywomanfashion. Experts recommend adding no more than 10 hashtags to one post and only on the topic. Choose the most popular ones. For example, #I love fashion, #women's clothing Ukraine, etc. You can read about how to choose hashtags correctly here.
Check in the settings that the account is open. Otherwise, no one will see your publications.
Constantly expand your target audience, add subscribers.
Don't skimp on advertising. You can also read about how to launch it correctly on Instagram in the Ecwid thematic blog about promotion in social networks (link at the end of the article).
Make sure your customers can pay for goods and services different ways. To do this, you need to open various online wallets. Due to inconvenience with payment, people often refuse to purchase.
Don't overdo it with the number of posts. Nobody likes spam. Post on a schedule and not too often. For example, one or two posts a day.
Publish materials at the hottest time. Details about the choice.
And last practical advice for today - do not forget to create the effect of scarcity. In your posts, add the phrases “hurry up, the promotion ends tomorrow”, “limited quantity of goods”, etc.

Afterword

From all that has been said, we can conclude: in order to successfully promote goods and services through Instagram, you need to have a desire and an idea. If there are any, then go ahead and implement your ideas.

If you somehow sell clothes online and want to increase the number of potential customers, but you don’t yet have an Instagram page, then register one as soon as possible. Today this social network is the most visited. In addition, Instagram has recently become one of the most promising business platforms.

Why do people sell things through Instagram?

First, let's take a look at the statistics:

In addition, it is worth considering the fact that Instagram is, first of all, mobile app, which allows you to view the news feed of your subscriptions from any modern gadget. That is, users of such a social network can literally keep up with the latest updates on the go. And visualization of the content itself allows you to sell the product “without further ado.”

What is special about Instagram as a platform for selling clothes?

Recently, Instagram has been offering its users to maintain not only their personal account, but also register a business profile for the purpose of earning money absolutely free:
Download and install Instagram app from App Store, Google Play or Microsoft Store for your smartphone, tablet, PC, or simply open the official website through your computer's browser.
Pass simple procedure registration - enter your e-mail or mobile phone, username (must be unique, can be edited later), come up with strong password and confirm your registration by clicking on the link provided Email or by entering the code from SMS.
To create a business account, you need to go to the settings section and switch to the company profile, for which the application will require you to link your Facebook page and log in there.
Returning to Instagram, you will need to indicate at least one way to contact you - the company's physical address, phone or e-mail.
You can now select your business profile category - it can be personal blog, a clothing brand, a service of any kind, or a local company.
The meaning of the transition to Instagram business account is that by connecting this function, you will be able to monitor the statistics of views of your posts and the profile itself. Also in the statistics section you can offer promotions for your products and services, which will attract more potential customers. And the archive section will allow you to schedule posts for regular publication, which is quite convenient for attracting new subscribers.

Who are clothing sellers on Instagram?

Let's take a closer look at whether you personally need an Instagram account, using an example real stories founders of successful profiles:

The owner of the Ukrainian atelier “Kachorovska” (more than 85 thousand subscribers), who sews original shoes, bags and accessories, says that initially their company’s page was intended only to familiarize subscribers with the brand’s new products. To date, the brand still does not pay for advertising on social networks, but sales on Instagram continue to grow every year.

The page for online stores of Ukrainian brands “Vsi Svoi” was launched 2 years ago, and today it already has more than 65 thousand subscribers who come to this profile on their own. Here are the country's brightest sellers, with whom potential buyers can contact directly to purchase their favorite item.

And there are a lot of such examples, one of which you can become. A huge advantage of this social network is that each user finds the necessary content or his fans. Thus, it doesn’t matter whether you sell things ordered from foreign sites, sew original clothes, shoes and bags, or create “handmade” accessories - this platform will allow you to create a convenient and detailed catalog of goods, regardless of whether you sell they are also available on third-party platforms (OLX), marketplaces (Shafa), on the official website or in a physical store.

What is the secret to successful sales on Instagram?

Today one of the “top” topics is promoting an Instagram account and its methods. On the Internet you can find a lot of information from SMM professionals(Social Media Marketing) or from ordinary users networks that have achieved success. It is important to remember that those methods that helped someone cannot 100% guarantee success personally, and promoting a specific type of product or service on social networks will have its own characteristics.
That is why there are several effective tips for selling things on Instagram:
Your account home page. Whether it's your own brand or a retail store fashionable clothes popular manufacturers, it is important that when switching to your profile, the user sees the maximum information he really needs (the account must always be open). To do this, you must create a unique and memorable login (can be changed in the settings). The title photo should be bright and characteristic of your specialization, that is, speak for itself before the user goes to your page. brief information must contain clearly structured text with the category of your product or service, possible options communication with the seller, methods of payment and delivery of goods. In addition, you can indicate the physical address of the store where the item can be tried on and a link to your own website or page with reviews of the work, for example, from Shafa.
Photo. Instagram is a so-called global photo album, so the seller needs to put maximum effort into the quality of product photographs. It is important that your photos “sell” things for themselves, that is, they are bright, interesting, and presented in an original way. Of course, best photos clothes that attract attention will be photos on the model. In this case, you can invite a friend or ask your boyfriend and arrange a photo shoot of things. If for some reason this option is not for you, optimal solution will high quality photo things on a mannequin or the original “flat lay” (the secrets of which we have already written about in our blog). It is also important to minimize or completely eliminate the use of filters for photos so that the clothes look realistic and the buyer does not feel deceived.

Description. Remember that to describe your product card, Instagram offers limited quantity characters, so try to present as much useful information as possible in short abstracts. Under the photo of the presented item, you must indicate only what may interest your client, namely, availability, size, colors available for order, measurements of the item and its composition. In addition, you can add a couple of topic sentences to the photo from yourself (perhaps with humor) so that subscribers are interested in following your updates. You can also add information about product delivery or ask customers a question about what products they would like to purchase from your page.
Price. Forget about the phrase “answered in Direct”! For some reason, most novice Instagram sellers do not indicate the price of their product under the photo, which is absolutely wrong. Remember that by indicating the cost of the item, you will save time for yourself and the client. This way, you won’t have to constantly respond to every subscriber in Direct or in comments, and this will allow customers to quickly navigate your business account and make a purchasing decision. The cost of a product can be determined based on the prices of your competitors.
Hashtags. An important part precisely this social network, since these are precisely the keywords with the “#” sign allow users to quickly find the images they need. These phrases should be written in addition to the main product description. Words after this symbol can be indicated in English, Russian and Ukrainian, without spaces (even in phrases). It is important to indicate only the most relevant (popular) keywords - this could be the brand name of your item, its short description, its quality and color, the city and country where the item can be purchased. Also, for business accounts, Instagram offers to create your own unique hashtag, when clicking on it, users will be able to find only your items and thus move directly to their catalog.

How to attract customers on Instagram

The fastest, most effective and in a simple way promoting your profile on Instagram is to attract professional SMM specialists. However, not everyone has access to this type of service. If this social network is a “dark forest” for you, then it would be a good idea to take specialized courses or, at a minimum, read articles from bloggers on this topic.

If you navigate this resource at least at the level of an average user, then these tips will be useful to you:

Publications during rush hours. Make your publications not in a chaotic order, but according to a planned schedule. If you add 10 positions in a few minutes, they will most likely unfollow you. A similar situation will occur if you do not publish anything for a long time. That’s why add news and photos of clothes exactly at the time when Instagram visitors are most active – at lunchtime and in the evening. If you don’t have the opportunity to post daily, then post photos of things at least every couple of days. If there are no updates in your store, you can add an attractive photo with a survey of your subscribers or a promotion for them.
Increase the number of potential clients. Subscribe to the buyers of your competitors, comment and like their photos, and, no matter how absurd it may sound, add sellers like you to your subscription. The fact is that on Instagram there is separate section for publications that may interest you. These images do not come to you by chance, but as a result of what your subscribers have noted. Therefore, by increasing their number and your activity, you will be able to get “into the field of view” of your potential clients who haven't subscribed to you yet.
Ask for advertising. The most popular and effective way of advertising on Instagram today is a photo of a famous blogger wearing clothes from your brand. But even if you don’t have the opportunity to pay for advertising services from popular online bloggers, you can ask your clients or friends to post a photo of them wearing clothes they bought from you, tag you in the photo, and also write a short review about working with you. Such live advertising will attract potential buyers to your page.
Real reviews. There have been and will be scammers always and everywhere, but how can an ordinary buyer protect himself from them, and how can you prove your honesty? On home page Instagram account you can provide a link to your reviews from the Shafa marketplace. This way your customers can be convinced of your integrity, and you are more likely to sell the item. You can also post a screenshot of your clients’ reviews from personal correspondence as a separate post on your profile. Most importantly, do not forget to remove the client’s personal data from the screenshot.
Introduce your customers to the product. If you sew clothes or sell handmade accessories, make posts with photos or shoot short videos in the process of creating things. This way, your account will be more “alive” and gain individuality, which is why you will want to follow it.
Communicate with buyers. Never leave user comments unanswered and provide necessary information as soon as possible. Unanswered questions under the photo will tell other users that you are inattentive to your customers. Also watch out for posts with spam and obscene language - delete them immediately, and add accounts of this kind to the blacklist. Always try to politely answer questions about your product and ask in response, to create a lively dialogue under posts.

Don't forget that Instagram is all about showing people your personality, so the more creativity you have on your profile, the better. By the way, according to the latest data, users are finding more and more new products and services on Instagram, which they continue to use constantly. Therefore, if you decide to stand out from the crowd and bring your sales to new level, then it’s time to create your own unique business account on this social network.

When choosing a niche for making money on Instagram, keep in mind that you can even find products that are poorly represented on this social network, but have huge potential and generate significant income. Often some interesting and useful things sell well, information courses that everyone needs, as well as services. In some cases, the presentation of content itself is important, while in others it is of great importance appearance product. What sells very well on Instagram?

Focus on the visual component

If you want to sell something through Instagram, then your product must be very visually attractive. This social network sells all those things that cannot be found in regular stores. shopping centers, boutiques and showrooms. The visual component must be developed for all products. If you sell cookies or jam, then take care of packaging, stylish photography, and so on. If you sell stationery, then their appearance should be delightful. If you are designing holidays, then show the details and so on. Instagram is a visual social network. What is sold here is what evokes emotions. If your products look so delicious that you want to bite into them, then you are there.

Popular products with significant distinctive features

Huge income can be generated by products that people buy every day. For example, you came up with an idea to sell handmade cosmetics. You start with soap. Look at your competitors and you will understand that few are doing something special that stands out. And you decided to produce soap in the format of balls, and then the idea of creating collections arose. And now the first collection of your soap resembles a parade of planets. Your products even resemble globes in color, and the concept is that you do not add any harmful ingredients to the soap that could harm a person or environment. That is, you promote the value of avoiding sulfates and harmful chemical components in cosmetics, but at the same time you do it in a bright and stylish way. Soap is a popular product, but who has seen a product presentation like this? The bet should be on those products that are already selling well, but which can be improved and sold with style.

A creative that sells itself

It's about creating products in collections. You may not be able to do this the first time. But you need to understand that it is better to invest effort at the start than to invest a lot of money and then not be able to recoup it. The maximum income from running a project can only be obtained if you develop products yourself. You don't have to be a talented designer or know how to make something with your own hands. You can get excited about an idea, and then bring it to fruition, because there are many talented people around you who will tell you how and what to do. Most entrepreneurs on the Internet do not sew, paint or saw anything. They come up with ideas and then find an opportunity to implement the project to completion. So, if you create something yourself and sell it, you will become much more successful than those who simply supply mass goods from China. For good sales It's important to have great unique products on Instagram.

With proper organization of sales via the Internet, you can achieve success. In this article we will look at what and how to sell through Instagram and social networks. You can try to do everything yourself.

What is profitable to sell through Instagram?

On Instagram you can find products that are rarely seen on the social network and bring in a lot of income. What is in demand is what everyone needs, for example, information courses, interesting and useful things, and services. When selling some goods, you need to present the product correctly, in other cases, it is beneficial to present the appearance of the product. What can be profitably sold through Instagram?

First rule successful sales via Instagram - the appearance of the product should be seductive. As a rule, what is popular is what is not sold anywhere except on the Internet. Before selling through Instagram, be sure to work out the visual component of your product. If you sell, for example, cookies, then you need stylish packaging. If you have office supplies, then the appearance should be memorable. If you are a decorator and design weddings, birthdays and other holidays, then pay attention to detail.

To successfully sell through Instagram, a product should not leave people indifferent, it should evoke emotions.

You can sell something that people buy all the time, such as soap. If you decide to sell your own soap through Instagram, study your competitors. Among them there are few who have something different from others. And you make soap in the shape of a ball, and then you decided to create collections.

Try to promote the elimination of sulfates and harmful substances, but at the same time make your product stylish and colorful. Your concept will be that you will not add anything to your products that can harm nature and humans. The first collection of soap can be made in the style of planets. Everyone buys soap, it's very popular product, but no one has served this product like this before. You need to sell through Instagram what everyone buys all the time - refine the product, think through the concept and sell. One of the main secrets of success is how to spend less on marketing and more clients and sales. Find out how to do this in the course

Create products in collections. It’s not a fact that everything will work out right away; few people succeed. We recommend that you invest maximum effort at the start, rather than spending all your money first and then not getting it back. You will get maximum income from your work if you develop your product yourself. To do this, you don’t have to be able to do something with your hands or be a professional designer. It is possible that you will seek advice from talented people who will tell you what and how to do. The main thing is to come up with an idea, want to bring it to life and bring it to fruition.

The overwhelming majority of entrepreneurs who sell their products via the Internet do not saw or sew anything. They just come up with ideas and find ways to implement them. You will succeed if you make and sell something yourself, and not just transport goods from China. To sell profitably through Instagram, you need to have your own special product.

What can you sell through Instagram?

Statistics show that the following products are best sold through Instagram:

What else can you sell through Instagram?

It is not necessary to sell any product through Instagram. If you are a hairdresser, makeup artist, photographer, stylist, lawyer, videographer, sell your skills. Let your followers know what you're doing so everyone knows who to contact.
Any profession can be promoted online. There are services for purchasing high-quality photographs. By and large, these are just advertising exchanges. All you have to do is register on these services and upload your pictures.
Have you studied well how to sell through Instagram, but have no idea what exactly to sell? Get involved in completing essays, reports, tests to order. Yes, many people offer such services, the competition is high, but the demand is also great. This work is suitable for diligent users.
Many people try to sell new and old things through Instagram. Stores have their own profiles through which orders are successfully placed.
Household chemicals and cosmetics are selling well, which are usually distributed by sellers through Instagram and social networks. Keep in mind that there is a lot of competition in this business.

How to start selling through Instagram: stages

Let's try to figure out when to advertise and sell through Instagram, and when to focus on other social networks, such as VKontakte and Facebook.

To successfully sell through Instagram, at the initial stage you need time and patience. Only after three months do sales begin, if all this time you have been posting spectacular photos, participating and holding competitions.

It is better to sell through Instagram something that is interesting to look at. Social networks have a large viral resource. If a famous person recommends your product and gets your followers hooked, assume success is inevitable. This is exactly the story that happened with one online store selling bouquets of vegetables.

Timati’s mom posted a post about such a bouquet on her Instagram, and as a result, 80% of all orders now go through Instagram. Users take pictures of vegetable bouquets and send them to friends. Bouquets of roses, of course, would not bring any excitement. Here is an example of an unusual product.

If you don't have such an original idea, you should stop selling on Instagram and focus on contextual advertising or try to sell products through a personal story. If a person advertises something to his friends through Instagram, they believe that this is a really cool product, because sales on Instagram are built on trust. Subscribers want to know not only whether your product is good, but also what you want to achieve, where you travel, how you live.

The text next to the photo needs to be thought through, because the more comments there are on a post, the higher it will appear in the feed. On Instagram, posts are not displayed in the order they were posted.

Previously, they artificially increased the number of “likes” and subscribers, but now the response to the post from network users is important. It's not enough to just publish beautiful pictures, you need to share your thoughts and encourage subscribers to discuss. Of course, this basically requires subscribers. If no one is interested in you, if no one reads you, then selling through Instagram is pointless. There are different ways to attract subscribers.

On Instagram, people communicate with each other and establish contacts. Using filters you can post a great photo. On Instagram, it is convenient to create commercial accounts through which advertising posts are posted and money is earned online.

Since 2014, Instagram's commercial potential has grown significantly. New opportunities are constantly appearing on the network, for example, it has become possible to upload not only photos, but also short videos. In addition, integration with VKontakte and Facebook is carried out. Moneymakers also became interested in Instagram.

Stage 1. Registration in the application

First you need to download it to your smartphone free application“Instagram”, create your account and fill out the data: phone number, links to the site on social networks, email address, logo, contacts in Skype, Whatsapp, Viber. The main thing is the desire to earn money and free time. No investment is required to develop online sales.

Advice: not worth it commercial accounts post your photos and information about yourself.

Tip #1. Fill out your profile and take care of the “juicy” design.

Tip #2. Create a tag for your company, such as #MotorBall. The tag must be unique. If the invented tag is already used by someone on the network, you can simply add a prefix. For example, if you make your own bags and came up with the tag #fashionbags, which is already taken, add another word - #fashionbagsonline or #bestfashionbags.

Tip #3. Bags are a very broad concept; you need to segment your products. For example, add the prefix - #fashionbags#clutch. This tag should be placed under each photo. Thus, using the tag, subscribers will be able to immediately see all the photos of clutches you posted.

Tip #4. Create your own business card to post on the website.

Tip #5. Check your privacy settings (your profile should be public).

Stage 2. Promotion of the created profile

To successfully sell through Instagram, you need subscribers, and there should be a lot of them. You can promote your profile yourself or by contacting services that provide established fee they will do everything for you. These methods can be combined. The main thing is that people are interested in your product.

Advice: create WebMoney, PayPal or another online wallet, to which buyers will transfer money.

You can sell anything through Instagram: used items, toys, clothes, interior items, etc. It has already been said that photos of goods should be High Quality, colorful and clear. It is necessary to give subscribers the opportunity to examine the product from all sides. Some even hire professional photographers.

Under the photo, place a text describing the product: what size it is, what material it is made of, etc.
To attract the attention of subscribers to your post, post Interesting Facts or useful tips under the photo.

To sell on Instagram, simply posting pictures is not enough. You also need to monitor comments on them, promptly answer questions, always be in touch, communicate with subscribers, talk about new products and advantages of the product, and also give instructions for use.

Handmade products bring good profits, for example, crafts, jewelry, jewelry, and interior items. Hashtags will help your photos be found among others.

With tags you:

Will you help your target audience It’s easy to find you on the Internet, because tags help you filter pictures by topic.
You can use them for competitions and promoting new trends. The main thing in this matter is not to overdo it.

Tip #1. It is better to use 2-5 hashtags. If there are more of them, the loyalty of the target audience will decrease and non-targeted traffic will be attracted. For example, if you use the tag #ferrari, fans of this car brand will like you. If you add any word to this tag, for example, #ferrari#car, #ferrari#fashion, #ferrari#luxurycar, #ferrari#speed, you will instantly get 10-20 “likes”.

Tip #2. To be able to quickly correct or delete a tag, write it not in the photo description, but in the comment to the post.

Tip #3. To attract new (mostly non-targeted) subscribers, you can use the tags #follow #followforfollow #follow4follow #followback #followme #ifollow #like #likeforlike #like4like #likeback #likeme #ilike.

Subscribers are easily swayed by positive emotions, so learn how to use Photoshop to make your photos colorful and vibrant. Photos taken on your knees will not attract buyers.

Tip #4. Even try to take personal photos in such a way that elements of your corporate identity accidentally fall into the frame.

Tip #5. Tell your subscribers how you create your product. Familiarize them with the details of production, but don't overdo it with technical nuances, otherwise the post will be boring to read. Strive to post entertaining posts.

Still running your business through a website? Or are you trying to find a place with inexpensive rent? You are behind on life! More than 10 million entrepreneurs have long switched to the coolest and most modern sales platform - Instagram!

Now about this social network everyone knows, but only a small percentage of users understand what business opportunities this system offers. What is the best way to sell on Instagram and how to do it to get maximum return from the business, that is, profit?

Why Instagram?

Let's look at why it is so profitable to run your business on this site:

Because Instagram is loud! Everyone knows and talks about him.
Because there are more than 1 billion registered users here. And each of this number can be your potential buyer.
You don't have to pay to open your online store - it's a completely free app.
You can present your product in the most favorable light. Tell about it so that you want to buy it. Take a photo so that all its capabilities and advantages are clear.
Instagram developers take care of businessmen in their network and offer many tools to promote their business.
And one of the most important arguments is that users trust Instagram and are much more loyal to what and who is happening here.

What's better to sell on Instagram?

Before answering the question of what will work best on this social network, you need to know what kind of audience is concentrated here. These are young people and among them girls most often make purchases.

So what can you sell here? You won't believe it, but that's it! Absolutely everything can be sold in this online world. No one promises that sales will be successful, but there is not a single thing that is not bought. The main condition is presentation. It should make the user want your product or service. How you make the flame of desire flare up in his soul is not so important, because you want to make a profit, and on Instagram any means are good for this.

But even here there are some popular products that everyone buys:

Cloth
Shoes
Toys
Accessories (hats, glasses, belts, cases and phone chargers, etc.)
Goods for pets
Books, stickers
Flowers

Now users make a lot of money from selling their services and knowledge. Earnings come both from personal consultations and from popular marathons, webinars and master classes.

Psychologists talk about creating a strong family, finding one’s self, coping with stress, and gather a large audience around them who are willing to pay for information.
In addition to standard services, photographers offer to teach how to process photographs, shoot beautiful videos, learn not to be afraid of the camera and end up with cool content. Recently, they have also been offering their sets of presets for Lightroom for purchase.
People who promote sports to the masses profit, again, from their knowledge. They make motivational videos, launch sports marathons, organize active tours, and sell their products.

Separately, it is worth noting that products that are created in the handmade style cause great response from buyers. It is much more pleasant to purchase an item when you know that the seller put not only his hands, but also his soul into its creation. Agree, this is much cooler than faceless mass production.

Where to start selling?

First of all, you need to register on Instagram. Immediately after this, proceed to creating a profile. A blank, faceless page scares away buyers, and if this is not the result you expect, then:

Create a name. It should be light and understandable. People are lazy, and they won’t sort through the jungle of letters that contain the name of the company.
Upload your avatar. It should have your logo on it.
Go to the page header. Tell us in one short sentence what you offer and why people should buy from you. How you do this, seriously or humorously, depends on personal preferences. Indicate your contacts and website (if you have one).
Post the first 9-12 photos. Before doing this, think about how you will do this. Pointless placement will not work. You can take these design examples as a sample.

Or create templates on special websites. Find your style and follow it.

Switch your page to a business account. Immediately after this, new features will become available to you: statistics, the “Promote” button, you can configure the category of your page.
Don't forget about Stories. They can contain information about new posts, the process of creating products, reviews, etc.
Do advertising. There are several options: targeting through Facebook, the “Promote” button, or purchasing an ad from a popular blogger.
For quick start take advantage special services for promotion, for example,