The new autumn collection has arrived. Sela – bright clothes for the whole family


Sela produces modern clothing. At least 100 new collections are released every year. The high quality of products and the quick response of the company's designers to new items on the fashion market allow Sela to be a favorite among its competitors.

Sela product range:

  • Summer dresses are made in a sporty and casual romantic style. They are presented in solid colors and contrasting color combinations. The top is made of natural cotton or viscose with the addition of polyester and elastane, so the products are as comfortable as possible and easy to care for. Dress models can be combined with high heels, ballet flats, sandals and sandals. A cardigan, blazer or fashionable vest can complement the look.
  • Trousers for men and women, sports and classic. The upper material is cotton. The presence of spandex or elastane ensures a perfect fit and comfort. Sports models are additionally equipped with patch pockets and book pockets. The color range of the products is monochromatic. Pants go well with shirts, T-shirts, jackets, jackets, jackets and trench coats.
  • Jeans that fit tightly to the figure. Men's and women's models, sewn from fabric containing cotton, polyester and elastane. Color from light blue to dark blue, with elements of wear. Jeans can be safely combined with any items in your wardrobe.
  • Polo shirts and T-shirts are made from high quality cotton. The color range is huge, which makes it easier to choose a model and combine it with the image of a young man.
  • Cardigan and jumper are comfortable clothes for men and women. The composition of the product material is cotton or viscose with nylon. Many models are decorated with knitted elastic. Pairs well with classic trousers, skirts of various styles, and jeans.
  • Hoodie is a knitted product with a hood for modern young men. Casual cotton clothing is suitable to complete a sporty look.
  • Windbreakers and jackets are elements of a demi-season wardrobe. When sewing them, waterproof material is used. The design of sports models dominates.

Sela also offers classic men's jackets, women's jackets, sweatshirts, sweatshirts, trench coats, T-shirts, vests, blouses, skirts and shorts. You can combine Sela clothes and create your own fashionable look.

The history of the brand began in Israel with the production of swimsuits. The range of products offered increased every year. Now the company is trying to produce shoes and perfumes.

Sela is a Russian fashion brand, which over several decades has turned into a real rock (as the name of the brand is translated from Hebrew) of the fashion world. Sela in Yekaterinburg and Rostov, Samara and other regions of Russia, countries of the world is considered a recognized leader in the production of casual clothing.


What is special about the Sela brand?

Initially, the brand’s activities were aimed at a wider age audience, but over time the youth direction became the main focus. The collections are produced in a bright, bold and daring style that appeals to customers who are accustomed to enjoying life.

However, the Sela product catalog can also offer classic items that help you create a discreet outfit, or get an outfit for a special event.

In general, the company adheres to the total look concept - that is, the buyer can purchase from socks and underwear to trousers and jackets in one place. He also adopted the fast fashion strategy from his European colleagues: the Sela store in St. Petersburg, Krasnoyarsk or Perm is replenished with a new assortment every two weeks. This allows the brand's designers to instantly respond to fashion trends.

Sela – bright clothes for the whole family

The Shopomio.ru catalog contains more than 4 thousand products with the brand logo. From us you can buy Sela in Moscow and St. Petersburg the following things:

  • for women: blouses, shirts, trousers, jeans, sweaters, cardigans, dresses, T-shirts, skirts, jackets and down jackets, swimsuits, scarves, hats, belts;
  • for men: jackets, shirts, trousers, sweaters, T-shirts, shorts, jackets, hats, scarves;
  • for children: dresses, overalls, home and outerwear, shoes, etc.

It is important that prices for Sela in Novosibirsk, Omsk and other cities are available to a wide range of buyers. In the online catalog, choose and order a sweatshirt for 1,399 rubles or a blouse for 1,070 rubles.

Corporation SELA has existed on the Russian market for several years, representing a network of branded stores throughout the country, developing through a franchising system. The priority direction of the company is creation and sale of casual clothing. SELA collections mainly use natural fabrics and bright colors. More than 1800 models are produced every year.

During the 15 years of the company's existence, more than 500 stores were opened. The SELA online store has been operating since 2008. The combination of new technologies and fashion is clearly expressed in the brand’s model range, the new concepts SELA Kids and SELA Mix. In stores, customers can choose comfortable clothes that will highlight the style and individuality of each client. The brand's assortment includes clothing and accessories for women, men, teenagers and children. Children's collections are probably the most interesting: a large selection of goods for recreation and sports. Things of good quality and interesting design. In my opinion, female models sometimes lack originality, although many will be satisfied.

Discounts and sales in SELA stores

SELA stores constantly hold seasonal sales. There is a club card that allows you to buy accessories and fashionable clothes with a 7% discount. In addition, there are discount cards and gift certificates, which can be purchased at all SELA retail stores.

The source of information about SELA promotions and discounts is the online store and the official website of the SELA brand.

Nothing proves success like popular love. This is exactly what the Sela company has achieved, which has proposed new standards for casual clothing and tirelessly adheres to the set quality standard. The well-known sela store is, first of all, a huge assortment of well-made and up-to-date design items in a smart casual format. The ideologists of the sela brand felt the need of customers for wardrobe accessories that could be worn with their heads held high to the office and for a walk, on a date and a business meeting.

Quality is in the details

Attention to detail is characteristic of each collection of this brand, which successfully balances between European classics, freedom of silhouettes and comfortable fit. The clothes developed by village specialists invariably meet the standards, not only of quality, but also of aesthetic appeal. The sela dress can be either unobtrusively romantic or strict, in the spirit of mature elegance and Parisian sophistication. Designers do not deprive anyone of attention and focus on the widest audience, developing trendy new items for men, girls, teenagers and even kids.

The sela clothing store will never disappoint you with aggressive prices, outdated styles or annoyingly limited assortment. This is one of those rare cases when, for good money, you can create a complete look for a specific occasion or completely update your wardrobe.







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