How to quickly recruit people into a group. How to promote a VKontakte group, Facebook page, Instagram account - gain subscribers
We have released a new book “Content Marketing in in social networks: How to get into your subscribers’ heads and make them fall in love with your brand.”
Social networks are quite easy and effective way promoting your own brand, creating entertainment or information content, with the possibility of selling advertising in paid posts. And the larger and more active the group’s audience, the more effective the online activities will be.
Over the past few years, social media advertising has become one of the most popular types of business. This is due, first of all, to the development of social platforms in general, and VKontakte in particular.
Recruiting subscribers to a VKontakte group by purchasing advertising or self-promotion, a person can achieve his goal in a short time, be it popularizing his own brand/business online, or the opportunity to share his ideas and creativity with the masses of people.
When recruiting paid subscribers, you must consider this process with special care, since cooperation with promotion services may lead to sanctions from the administration of the social network. In particular, you can get not only a temporary ban, but also a block without the possibility of restoring the group.
It is VKontakte that is known as a social network that blocks communities for violating the rules without the opportunity to justify themselves and in any way mitigate the punishment. This can happen for various reasons: frequent user complaints, a large number of bots instead active subscribers. The bulk of blocking occurs on “young” public pages that use third-party services to increase subscribers, likes, and comments.
For what purposes is it necessary to recruit subscribers to a VK group?
As noted above, the number of subscribers is one of the main indicators of popularity on the Internet. The larger the group's audience, the more expensive advertising is sold. For example, if the community belongs to an online store and is constantly updated with new, original and, most importantly, relevant content, its sales will increase significantly. If you create bots (accounts automatically created by a computer), you will not be able to improve the statistics of not only the online store, but also the group itself, since the bots are completely inactive.
The main ways to recruit subscribers to a VKontakte group
Cheat. When wondering how to get a sufficient number of subscribers to a VKontakte group, the first thing that comes to mind is to use third party services. And this is logical, because the Internet is full of advertising, and even bloggers with a large audience often advertise similar methods promotion on the network. This includes brute force accounts, cheating of bots and offers.
- Brute is a subscription to a group from hacked user accounts who, as a rule, have not visited their pages for a long time. Hacking is carried out using automatic password search.
- Bots also refer to inactive profiles that are created automatically using special programs. Just like brutes, they are blocked quite quickly, since they are used for mass subscriptions to various groups.
- Offers are real people with accounts. For a certain monetary reward, they join the community and perform some targeted actions: comment on posts, share material, put “Like” marks. Offers allow you to attract a large number of subscribers to a group in the shortest possible time and a relatively small budget. The most important thing here is that they all have real pages (although often fake). Subscribers are purchased on special exchanges. The average cost of a thousand subscribers is approximately 500 rubles.
These methods of raising your audience have absolutely no practical use, except for the counter: only the number of subscribers increases. Over time, accounts, be they brutes, bots or offers, are blocked for excessive activity, and the community is filled with dogs, that is deleted profiles. In addition, artificially filling a group also usually leads to its blocking.
Inviting. The easiest way to provide a community with several dozen or hundreds of subscribers is to send out invitations to your friends and ask them to do the same with their friends list.
You can only send invitations to friends. In other words, wanting to promote a group, a person can add other people as friends and immediately invite them to subscribe to the group. According to the rules of the social network, you can send friend requests up to 50 times daily and make no more than 40 invites.
Despite the safety this method It fills the group quite slowly, considering that out of the total number of invitations sent, no more than 30% will receive a response. There are also offers for paid inviting on special platforms. But such services, as a rule, are offered mainly under bot subscriptions.
Targeted advertising. This method is offered by the social network itself. However, to do this it is necessary to conduct research on your target audience, choose an ad format, choose interesting illustrations and write an attractive headline. The customer of the service pays for the result - clicks or displays of ads to users. In order for the budget advertising campaign not wasted, should be with special attention consider setting up targeted advertising.
Paid advertising in groups. This is another effective, but rather risky way to promote your own VKontakte group. Its meaning is that by choosing and placing in thematic groups ads created from your own materials (here you can use text, pictures, audio and video recordings), a person receives truly interested users who will subscribe and, if there is interesting material, will be active.
You can order advertising in thematic groups in several ways: contact directly the administrator of the community of interest, order the service on the official social network exchange, or by contacting third-party sites. The cost of the service depends on the popularity and statistics of the group in which the placement takes place advertising post. When choosing a community, you should pay attention not only to similar topics, but also to the behavior of the audience: likes, reposts, comments. Moreover, if this group earned its popularity through promotion, buying advertising will be useless and will not bring an influx of audience.
How to recruit subscribers to a VKontakte group for free
To attract an audience without investment Money and running an advertising campaign, you need to be armed with patience and creativity. This is necessary so that the target audience finds the community interesting and useful for themselves.
Often, group administrators use the most interesting published post for this - it is pinned at the top home page, so that when visiting a group, people begin their acquaintance with the group with him. In addition to entertaining or informational content, such a post could be in the form of a giveaway designed to motivate people to subscribe with the opportunity to win something. In addition to this, to free ways VKontakte group promotions include:
- Using services to increase subscribers.
- Optimizing the group by publishing content.
- Sending invitations to friends to join the community.
- Mutual PR with other thematic groups.
Among the services free promotion can be noted: Vktarget, Bosslike and Olike. This is the most popular services on getting subscribers to a VKontakte group. However, you should not hope that increasing the number of subscribers in this way will lead to the desired result (quantity and quality are not the same thing here).
Using promotion services is quite easy: just register, create a task form indicating the group address and the required number of subscribers. It is worth noting that you cannot create a stable subscriber base this way. As a rule, these exchanges use fake accounts, which, due to excessive activity (subscriptions to communities, likes, etc.) are very quickly blocked by the administration of the social network.
Activity does not depend on the number of subscribers. Even with a hundred living people interested in the topic of the community, subscribers will comment on posts much more, mark “Like” and share news than a thousand unnaturally recruited bots.
Typically, people look for groups on social networks where they have the opportunity to interact with people with similar interests. Therefore, in order to gain many VK subscribers, it is important to optimize the group name, select effective keywords For search engines to rank the community on the first pages of search results.
How to attract subscribers to a VKontakte group for money
Free methods of recruiting subscribers to a community cannot always guarantee one hundred percent success (however, like paid ones). If a person is willing to pay to increase his audience, he should choose the safest and most effective tools, among which:
- Contextual advertising.
- Special services for promotion (which were already mentioned above).
- SMM specialists (freelancers).
The last point – freelancing – allows you to hire a professional and, within a set period of time, without wasting your own effort, get the desired result. Here it is only important to discuss in advance which methods of attracting subscribers are allowed and which are prohibited due to their ineffectiveness and the possibility of getting the group blocked.
In particular, it is recommended to avoid paid services such as VkLike, TurboLiker, promotion of groups on VKontakte.rf, etc. Such services work according to approximately the same scenario: people, wanting to promote pages on social networks, perform various tasks(subscription, comment, etc.) in order to earn points and use them to promote your own projects for free.
They are not interested in community content. And when after some time such accounts are blocked due to excessive activity, they are not restored, as a result of which they remain in subscriptions in the form of a dog ( deleted account) and spoil the public statistics. That is why, when blocked users are detected among the group’s subscribers, they must be deleted immediately, since they significantly reduce the group’s position, and saving them for the number of subscriptions is a rather useless exercise.
If you have a VKontakte group or community, then you are probably interested in seeing the number of its participants grow.
For this to happen, you must meet a number of conditions. Publish interesting materials, interact with your audience, etc. Let's talk about this in more detail.
So, how to recruit people or participants to a VKontakte group?
Video lesson: how to recruit participants into a VK group
Recruitment of participants through quality materials
This method, although the most difficult, is the most correct and effective. What is its essence?
You should publish materials in your group that are directly related to your topic as often as possible. Here's an example.
If we're talking about about the community in which jokes are published, don’t be lazy and post 10-20 new, funny jokes during the day. What will you get in the end?
If your participants like them, they will like and repost the post (see).
What does repost mean? It's simple - all the friends of the user who made it will see the material in their news. They will probably like it, they will go to your group and join it.
How to gain subscribers in a VK group
You can go through mutual exchange. VKontakte has a large number of communities where people leave their advertisements about mutually joining a group, putting likes (see), getting reposts (see), etc.
We can contact such people and offer them mutual membership in our group. How to do it?
In the search we write "Mutual Entry". Next we go to the “Communities” section, and select from the list open group. Let's go into it.
Here we look at the wall - we need to find an advertisement in which the user offers mutual membership in the group. Here's something similar.
Now we go to our user’s page and write to him in a personal message that we have joined his group. We send him a link to ours and ask him to do the same (see).
The person will read the message and subscribe to our group.
Recruiting people into a VKontakte group using services
There are a large number of services on the network that offer services for promoting your groups. What is the principle of their work?
https://turboliker.ru
IN personal account service, find the “Groups” menu. Then click Unwind.
We'll move on to filling out the form. Here you need to provide the following information:
If you need users who meet certain criteria, set up targeting. When you fill everything out, click the “Order” button.
Now all that remains is to wait until the required number of participants is recruited.
To prevent your community from being blocked for cheating members (see), do not order too large a quantity at a time.
Conclusion
The methods discussed above for getting live participants into a group can be implemented for free. But if necessary, you can make things easier for yourself. Top up your balance in the turboliker service and start the promotion. Nothing further will be required of you. The process will proceed automatically.
It has long been no secret that VKontakte users are much more willing to join groups with a large number of participants than very young groups where there are still few participants. It has long been noticed, and this is a fact, that people are added to a group with a small number of participants less often than to an already promoted and active group.
But it turns out to be a kind of vicious circle - in order for people to be more willing to join your group, you need to have at least 500 participants in it. But in order for the group to grow to the first 500 who joined, you need to actively invite new members to it, but they don’t go well into a young group willingly...
So what to do if you just recently created your own VKontakte group to sell products self made? How to recruit the first 500 participants as quickly as possible? After all, in order potential buyers willingly added to the group, it should not be empty and small in number.
The question arises - where then to get these first participants “for the sake of numbers”, so that the group looks more serious and lively, so that there is a greater chance that the target audience we need will be added to the group more often.
Previously, for these purposes, offers were actively brought into the group (this is a little better than bots) from special resources. And it worked quite well - the VKontakte administration, to put it mildly, turned a blind eye to it. Now, offers (and even more so bots) are severely punished - there is a huge risk that the group will be banned forever, without the possibility of recovery.
That is why the first people “for the sake of quantity” must be invited exclusively by legal methods, without the help of dubious services a la “I will invite so many participants to the group for so many rubles.”
So, the two most reliable and effective ways recruit the first 500 participants
Method 1.
The best option, in my opinion, for a handicraft group is at the first stage to invite into your group the same needlewomen who also need to add participants to their group. That is, you invite needlewomen to your group, and also add yourself to their group. This is the kind of mutual support that results.
Firstly, there are now several mutual aid groups for needlewomen. Secondly, there are now a huge number of handicraft online conferences and seminars, where you can get to know each other and invite people to groups. Some needlewomen receive up to 200-300 new participants in the group for one such event.
Here are some links where you can get new members for the group:
1. https://vk.com/topic-91421638_31906984
2. https://vk.com/topic-46422055_32936952
3. https://vk.com/topic-67929513_29889856
The thought may arise: why invite needlewomen to the group, after all, these are competitors? 🙂
But in fact, according to my research survey
, in which over 800 needlewomen took part, 75% of needlewomen buy the work of other needlewomen, i.e. are each other's target audience.
Method 2.
As soon as the number of participants in your group exceeds at least 200, you can use one more in a cool way to attract new people. This is the holding of so-called “sweets” - a drawing of one or more gifts among those participants who fulfill your conditions. Most often, these conditions are as follows: join a group and repost (click the “tell friends” button) a certain entry from your group.
No matter what anyone says, holding “candy” is very powerful tool promotion of the group! If you organize the “candy” correctly, take everything into account important nuances, then it can give you very cool results! For example, once a gift draw organized by me personally brought over 800 new participants to a handicraft group in 12 days.
Or here’s another more recent one.
This summer, one of the participants in the closed club “We make money with handicrafts” is the co-founder of the project
how to recruit people to a group in contact?
- Advertise, promote, promote whatever you want!!! cool stuff....
http://vktarget.ru/?ref=3141265 - When I join the group I will be grateful http://vk.com/bad.nice
- verified site http://vktarget.ru/?ref=2038953
- vkmix
- Come in, I will be grateful to you. https://vk.com/club137277869
- And join mine, https://vk.com/semeinyikras 🙂
- The number of people registered on VKontakte is so huge that it exceeds some countries in the world. And this is not surprising, since social networks are capable of uniting people from many countries in one virtual place. Therefore, it is no coincidence that some VKontakte groups have gained crazy traffic, attracting thousands and millions of users. interesting information. This traffic is even greater than that of many popular sites. And it’s much easier to create a group and then promote it on a social network than to create and promote an offline website. True, not everyone manages to easily and quickly recruit participants into a group in contact. We’ll talk further about how you can lure new people into your community.
How to recruit members to a group in contact?
The first thing you need to understand is what target audience your group is created for. You can choose either a narrow niche (which is certainly better, since there is less competition) or a wider one (it’s more difficult to promote, but if successful, the audience of your group will be simply huge). For example, you can create a group about music of any type (wide niche), or dedicate a group classical music(narrow niche). It is also worth understanding who the people who are in your group are. If these are 14-15 year old schoolgirls, then they are unlikely to be interested in audiobooks on marketing and business, and adults are unlikely to be attracted to communities with vanilla statuses and quotes. A serious mistake of group administrators is that they promote their community in the wrong segment.
Constantly adding interesting and interesting things to the group unique content very important. Do not expect that once you create a group and fill it with a minimum of information, you will then be satisfied excellent results. Users are hungry for new information. And if you don’t constantly give it to them, then they will stop returning to your group and will find something else for themselves. interesting community. Interesting posts are a great way to promote. Users will like interesting notes and add them to their wall by clicking Tell Friends, which will easily attract new members to your group.
To successfully promote a group, you cannot do without creating some activity in it, albeit artificial. It consists of the presence of comments, discussions, and how many likes a post has. To do this, it is enough to buy 10-20 fake accounts, or register them yourself and use them to create live communication in the group. Living users do not like to be added to dead communities, but if they notice live activity on the wall, they most often join the group without hesitation.
Users also pay attention to the number of participants in the group. The more there are, the better. People have a herd instinct. They often go where others go. Therefore, at the initial stage of promotion, it is very important to somehow increase the number of participants in the group, at least to 1000 people. You can buy bots or live users on specialized groups or forums. Depending on the quality of accounts, this service costs 100-300 rubles.
You shouldn't overdo it with bots. If the number of bots is almost equal to the number of live participants, then for this reason the VKontakte administration has every right to ban your group. Therefore, when recruiting 3-5 thousand into a group real people, you need to carefully look at its participants and remove the bots (they are easy to find; their avatar shows a gray dog).
- For each user, you put 100 rubles on your phone and they will reach out to you.
- Work with integrity and reasonable prices. People will gradually learn about you and will reach out to you.
Each person's circle of acquaintances is limited, as a rule, to two to three hundred people, although there are exceptions. Nevertheless, it is quite difficult to contact this entire audience using the usual everyday methods, namely: meeting, calling, visiting. After all, if you see each friend at least once a year, if you have 300 friends, almost every day will be busy with this. In this case, social networks come to the rescue, where you can add all your friends and communicate with them, which will not take much time.
However, not for all people the number of users in “Friends” determines the circle of acquaintances. Often there may be strangers. For some, this is a nuisance, and they try to get rid of strangers as quickly as possible, while others, on the contrary, have learned to benefit from it. Moreover, now many of those involved in promotion in social media, are trying to replenish their friend list on VKontakte. How to get 10,000 friends on this social network will be discussed in this article.
Why do you need a large number of friends?
As mentioned above, many people involved in advertising find fertile ground for promoting their product or services on social networks. In order for people to know about the product, you must first solve the problem of how to quickly make friends on VKontakte. In other words, updates that appear on the seller’s wall are duplicated in the news section of his friends, where out of several thousand someone is sure to pay attention to the advertisement and become interested.
Some will repost for their friends to see, and so on. Thus, in order to effectively sell your product, you need to know how to quickly recruit friends to your VKontakte page.
Ways to make friends
In general, there are several ways to increase your friend list. Nevertheless, it should immediately be noted that the VK administration is doing its best to combat cheating. Therefore, a limit was set on the number of outgoing applications, namely no more than 50 per day. However, it is worth noting a little trick: the limit is reset every 8 hours, that is, every quarter of the day you can send up to 50 applications to people. And this is already 200 per day. Knowing this point, it is easier to answer the question of how to make a lot of VKontakte friends quickly.
The easiest ways
As many have already guessed, the most in an accessible way increasing the number of friends is to independently send requests to other users. As noted above, you can send up to 200 invitations per day. Even if 100 of them respond, that will be very good.
There are also various groups for self-promotion, in which the same users ask to be added as friends. There you can place your request. However, to improve the result it is necessary to do this repeatedly. Since messages are posted in comments, which are updated extremely quickly. This happens for the reason that many are trying to solve the problem of how to quickly make friends on VKontakte. By the way, this method allows you to increase your friend list several times per day.
Cheat exchanges
This universal tool allows you to significantly increase your circle of friends and subscribers. In addition to getting likes, reposts, and subscribers to groups, exchanges provide the opportunity to add friends. To do this, you need an internal currency; on all services it is called differently: “points”, “hearts” and so on. You can earn it using the same actions, namely, liking and reposting posts on tasks, joining groups and adding as friends. For the received currency, you can order a boost to your friend list. Exchanges such as Turboliker, Olike, VKTarget and others allow you to solve the problem of how to recruit VKontakte friends. By the way, for many services there are automatic bots, making it easier to earn points. However, their use should be approached very carefully. Since when automatically earning “hearts”, the actions of your account may be regarded as cheating, which can lead to the freezing of the page.
Who to add as friends
When adding a stranger as a friend, you need to be careful. Firstly, for the reason that a user whose goal is not to retaliate will most likely reject your application. This means that the number of unspent outgoing proposals will decrease, which is undesirable to allow without the appearance of results.
For this reason, the first thing you need to pay attention to is those who are engaged in mutual PR, and their friends, who are also very likely doing the same. Placing an ad in groups dedicated to making friends will allow to the right people find you ourselves. These tips will help you avoid typical mistakes and learn how to quickly make friends on VKontakte.
Little secrets
There are several tips on how to increase the effectiveness of replenishing your friend list. The first concerns the fullness of the page. There is still a so-called rating in VK, but it is not visible to anyone except the account owner. So what is it for? Few people know that it allows you to display a page in the TOP of friends of a particular user. For example, you went to someone’s page, and the six friends who are displayed in the block under the avatar are the people with the highest ratings.
You can dial it by filling out your personal information. "VK" itself will offer to do this. There is no need to neglect filling out the form if you want to make friends. The second point is related to the announcement in groups about mutual PR. A “big” message is much more effective. That is, a comment with a picture or graffiti will pay attention more people than text one line long. Using these secrets, you will know how to quickly make friends on VKontakte.
Conclusion
In fact, it doesn’t seem difficult to recruit friends and subscribers on VK, because the project’s audience is huge. Thousands and even tens of thousands are far from the limit. After all, for example, on the pages of stars there are hundreds of thousands of subscribers - potential friends. You just need to correctly build a strategy to increase your friend list. And all the main ways to recruit VKontakte friends were outlined in this article.