Where Timex watches are made. Timex history and Waterbury anniversary collection Timex watches

Another 10 years later, in 18880, the Waterbury Clock subsidiary produced the first inexpensive mechanical pocket watch and sold more than any other watch company in the world for the decade that followed. Mostly women worked on assembling "Waterbury", as they have more dexterous fingers and they are better at performing delicate, painstaking work. "Waterbury" pocket watches were sold throughout North America and Europe and could be found even in Africa, where they were presented as gifts to leaders and their families, as well as in a country like Japan.

In the early twentieth century, the first and most successful wholesaler of watches, Robert H. Ingersoll entered into a partnership with Waterbury Clock that resulted in a $ 1 Yankee pocket watch. Twenty years later, with nearly forty million watches sold that "made the dollar famous," he became one of the largest watch retailers in the world. By then, the Yankee was worn by everyone from Mark Twain to miners, farmers to factory workers, from office clerks to managers.

During World War I, at the request of the US Army, the "Yankee" pocket watch was "converted" into a comfortable wristwatch for soldiers, who continued to wear it after returning from the war. Thanks to the example of former soldiers, the watch was also appreciated by civilians - in the twenties of the last century, the watch experienced a second "rise" in payback.

In the 30s of the 20th century in America, and after it all over the world, the cartoon character of the Walt Disney sutdy, Mickey Mouse, gains immense popularity. The Waterbury Clock watch company also did not stand aside and in 1933, under a license from Walt Disney, created the world's first watch with the image of Mickey Mouse. Despite the deep shadow cast by the Great Depression, in just a few years, parents bought two million Mickey Mouse watches for their children. Originally priced at just $ 1.50, today this watch is a valuable collector's item, the value of which is growing every year.

During World War II, the Waterbury Clock, renamed the U.S. Time Company has completely re-equipped its factories for the production of military products. During this period, the company fully justified its reliable reputation, producing a record number of high-quality mechanisms for artillery and anti-aircraft installations for the army.

The company's military expertise and scientific research into advanced mass production techniques resulted in the world's first low-cost yet reliable mechanical watch. A new wristwatch, called Timex, debuted in 1950. Various tests and trials clearly demonstrated the merits of watches: they were frozen in an ice cube, rotated for seven days in a vacuum cleaner, clamped in the claw of a giant lobster, or tied around a turtle in a tank. But despite these and many other tests and trials, continued to work! When John Cameron Swayze, the most authoritative correspondent of the time, began talking about the tests and tests of Timex watches in his programs, in the late 1950s, watch sales skyrocketed. Attached to the blades of an outboard motor or to the wrist of a diver jumping eighty feet off the cliffs in Acapulco, the clock kept running. This could not leave indifferent the Americans, who wrote to the program in thousands with proposals for new tests for watches. By the late 1950s, every third watch bought in the United States was Timex.

Hello dear readers. It so happened that so far on our website Timex watches have been deprived of attention. It's time to correct this omission. Perhaps, it would be most correct to start studying the company's products with the Timex Waterbury collection, because it fully corresponds to the concept of the site: watches are affordable and are homemakers.

Timex history: the watch that made the dollar famous

The history of the company is very interesting and it will be briefly covered in this material, if only in order to understand where the name for the Waterbury line came from.

In 1854, in Waterbury, Connecticut, the company of the same name, Waterbury Clock, began producing watches. They were simple, made of stamped brass, and therefore could be purchased by ordinary people. It must be said that the watches produced imitated well-known brands, that is, they were practically homosexuals or even replicas. Thanks to this affordability, Waterbury Clock was bought in large quantities, and the company quickly overtook its competitors in terms of the number of watches sold. In 1880 the company was reorganized into the Waterbury Watch Company, and in 1881 it merged with the international pocket watch manufacturer and seller Robert H. Ingersoll and Brothers. Robert Ingersoll was a very entrepreneurial wholesaler and began selling the Waterbury Clock under the Yankee brand for just one dollar. The Yankee pocket watch, which symbolically cost one dollar, became a real hit. The first copy was sold at the beginning of the 20th century, in 1900. Over the next two decades, about 40 million pairs were realized! Subsequently, the legendary bestseller Yankee will be said: "The watch that made the dollar famous."

During the First World War, Yankee watches underwent significant changes. In 1917, the military leadership of the US Army ordered a new, practical and inexpensive watch for soldiers from Waterbury Clock. This led to the creation of a wrist version of a watch specially made for the American army in a huge edition.

Pocket mechanical watches from Waterbury were bought not only by the inhabitants of the American continent. Many Europeans, Africans and even Japanese have become their adherents.

Waterbury Clock cemented its success in 1933, when the company released a watch with the image of Mickey Mouse under the license of Walt Disney at a price of only $ 1.50. The beloved character of comics and cartoons at the time made Waterbury Clock a resounding success. Watches with the image of this mouse became very popular - even during the Great Depression, about 2,000,000 of these watches were sold. The company still produces watches with characters from Disney cartoons, they are still popular, and are an adored item for many collectors.

World War II: U.S. Time company

During World War II, Waterbury Clock was completely reorganized and renamed to US Time Company ". The factory began to produce military products. In the post-war period, the company returned to the manufacture of watches again, striving to make them simple, reliable and cheap. The new watch, already bearing the name Timex, was released in 1949. At that time, most watches were sold to jewelers who charged prices 50% higher. To keep their prices low, the company insisted on 30%, and most jewelry stores refused to sell Timex watches. Marketing manager Robert Mothr decided to bypass jewelers and sell watches at consumer outlets. In the 1950s, Robert built an extensive sales network that reached almost 250,000 branches.

In 1951, the company changes its name again. From that moment on, it began to be called Timex. There is an extensive advertising campaign for Timex products through television and radio. Popular journalists and well-known reporters have come up with a variety of tests for the watch to survive in extreme conditions. They were frozen, vacuumed for 7 days in a row, even attached to the ship's propeller (this is how the G-Shock is now being bullied). On YouTube, you can find several videos from those times in which Timex watches are tested for water resistance and shock resistance.

In the 1950s, the company occupied one third of the US watch market, and in the 1960s it became the undisputed leader. In 1959, the company launched its first women's model, the Cavatina. Women were offered several watches in one package at once, the watches had different inlays, for different outfits or one watch with a set of straps of different colors. Now such a company is also practicing, selling, for example, special sets, which include the popular Weekender with a set of multicolored Nato straps.

In the mid-1970s, the company was renamed Timex Corporation. In 1972. Timex released a digital watch, but it did not gain much popularity. The quartz crisis in the watch industry made its own adjustments to the development of the company, the Timex Corporation managed to resist and begin a gradual transfer of its production from mechanical watches to quartz.

Sports and quartz watches

1980 was a tough year for the company to compete with Japanese watches flooding the market. During this period, Timex focuses on improving the quality of watches and launching a new series of watches - watches for sports. In 1982. Timex released a computer. And although 500,000 units were sold, critics noted that Timex computers were extremely limited in their capabilities. In 1986, the Ironman Triatlon watch series was released, thus the company opened up a niche for sports watches.

In 1992, Timex introduced the Indiglo electroluminescent dial in its digital and analogue models. Recently, another novelty has been used in Timex watches - All-day indiglo. This technology uses a material similar to a hologram, which provides a greater contrast between the numerals and the background of the dial.

In 1994, Timex released the Data Link model - a sophisticated device that fits on the wrist and acts as an organizer, phone book, and can also contain other necessary information. In collaboration with Microsoft Corporation, new software was created that made the watch compatible with a personal computer for data transfer. In 1998, Timex developed the i-Control system together with Motorola. The generic product was named Beepwear and acted as a wrist pager.

Timex today

Currently, Timex produces various series of men's, women's or children's wristwatches: original fashion, casual, classic, sports, models for tourists. The sports watch range is especially varied. It contains models for runners, swimmers, fitness enthusiasts and simply those who lead an active lifestyle.

The Timex Intelligent Quartz collection is a model with the maximum number of advanced features such as compass, altimeter, depth gauge, Fly-Back chronograph, ambient temperature, high / low tide. Thanks to the enhanced night mode illumination function, these models are very popular among hikers and travelers.

The Timex Ironman Sports Line is designed for athletes. The models of this series have a digital display and are distinguished by the maximum possible comfort and practicality to control their capabilities and performance in running exercises. For each stage of training, the ability to fix the value is implemented in order to evaluate the result later. The Ironman Easy Trainer GPS model has a highly sensitive cardio sensor and the latest generation SiRFstarIV GPS module, which is essential for accurate calculation of running speed, average pace and distance. The Timex Ironman watch collection allows you to transfer information via a USB interface to a computer for evaluation and storage of your results.

There is also a modern series (Modern Original) and a vintage (Vintage Originals) with a bias in the spirit of the 60-70s of the XX century. A wide range of different models are presented in the popular Timex Weekender collection. There are both the classic three-pointer and the recently appeared crones. A huge number of variations in shapes and colors of the Nato nylon strap will help you to choose the model to your taste.

For fans of extreme tourism, the company has released the Timex Expedition series, which consists of watches with an analog dial, digital LCD display or combined ones. The models have the functions of a compass, altimeter, chronometer, display of the current temperature and barometric values, timer, alarm clock.
By the way, many people prefer Timex electronic watches, because of the display with larger and more readable numbers than Casio.

Timex Waterbury Series

The Timex Waterbury series is presented by the company in honor of the 160th anniversary of the creation of the Waterbury Clock Company in 1854. The watches of this collection are a collective tribute to the iconic models of the last century. The lineup is gradually replenished, there are both three-arrow and chrones. The watch comes with pretty good leather straps.

Timex models TW2P58700, TW2P58800, TW2P58900, TW2P59000 are classics with a different combination of dial color and case cover, which has a diameter of 40mm and water resistance of 50m.

The classics are complemented by a series of Timex chronographs TW2P75500, TW2P75400, W2P75300. The case has a slightly larger diameter and is 42mm.

Timex watches TW2P64500, TW2P64600, TW2P64700 are the real homemaker of the German "pilots" B-Uhr. Convex mineral water glass.

Aviators are also presented in chrones: Timex TW2P64800, TW2P64900. A feature of this model is the absence of a second hand at 6 o'clock.

It should be added that the company has already made homages on the popular B-Uhr theme. These were the Timex Expedition Military Field T49874, T49875, T49877 and the Expedition Field Chronograph T49938, T49905, T49904.

Closes the series Timex TW2P74900, TW2P75000, TW2P75100 in these models, you can clearly see the homage on the Rolex Explorer.

Today, Timex Corporation is one of the five largest companies in the world. The Timex group of companies operates in 20 countries and sells watches in more than 60 countries, and continues to be one of the largest watch manufacturers and distributors in the world.

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The history of TIMEX, the No. 1 watch raving in the United States, began in 1857 with the Waterbury Clock Company, which was founded in Waterbury, Connecticut, also called "American Switzerland". The watches that the company produced were inexpensive, reliable, mass-produced, and quickly became a serious competitor to foreign manufacturers. In the early twentieth century, Waterbury Clock released the legendary pocket Yankee One Dollar. Twenty years later, more than 40 million copies of this model were sold, about which it was said that "it made the dollar famous." Yankee was worn by everyone: from Mark Twain to a miner, from a Wall Street office clerk to a provincial farmer, because they were worth a cent to the name. Then, during the Second World War, the TIMEX brand was one of the first to start production of wristwatches. By the late 1950s, every third watch bought in the United States was produced by TIMEX.

Now TIMEX GROUP is one of the five largest watch manufacturers in the world. It is an independent company with an extensive brand portfolio with over 5,000 employees worldwide, operating in 20 countries and selling watches in over 60 countries. In 2004 Timex celebrated its 150th anniversary by selling over 1,000,000,000 watches.

The TIMEX lineup is very diverse and consists of both classic and sports models. The assortment of the brand is divided into 6 main collections, in which everyone can find a watch to their taste and wallet.

INTELLIGENT QUARTZ is the brand's image line, which includes high-tech watches and is rightfully considered the most intelligent collection of the brand. It presents models with a large number of complications and additional functions. The IQ watch uses 8 different mechanisms, which are constantly being improved. It is in this collection that the brand implements its most daring ideas. In addition, thanks to its unusual design, the watch from this collection is a bright, stylish and memorable accessory.

TREND - models with a fashion accent. In this collection, pay attention to the original models in retro style with a rectangular case on metal bracelets.

CLASSIC - classic models, for men and women, which will always be relevant and will not go out of fashion.

EXPEDITION - watches from this collection are created for fans of extreme travel and adventure. High-tech, equipped with Indiglo's signature lighting, they will help you conquer still undeveloped peaks.

The TIMEX IRONMAN collections have been trusted by the most demanding athletes in the world for over 25 years. This watch combines state-of-the-art technology with impressive design.

In 1986, TIMEX revolutionized functional sports watches, which have become a must-have for every athlete. The TIMEX IRONMAN watch is designed to make your workouts more effective and help you achieve great results.

MARATHON is a watch for those who cannot imagine their life without sports. They are equipped with all the necessary functions for effective training: stopwatch, chronograph, timer, and at the same time are the most affordable line of the brand.

TIMEX watches are presented in the mass market segment. The highest quality materials and advanced technologies are used in the production, including the unique INDIGLO branded fluorescent illumination in more than 85% of the entire range of watches.

The history of Timex began back in 1854 in the city of Waterbury. It was then that the first watches of this brand were released. Initially, they were simple, intended primarily for the working class. Subsequently, mass production of stamped brass watches was established in the Nugatak Valley of Connecticut.
Already in 1880, the Waterbury Clock was widely used all over the world. From 1900, they began to sell under the Yankee brand. Robert Ingersoll is offering customers a watch for as little as $ 1. As a result, he was able to sell about 40 million pieces and became famous as the largest seller of watches in the world.
During the First World War, Yankee watches became very popular in the US Army. The 1930s saw the Waterbury Clock brand acquire the right to use the Mickey Mouse image on their watches. And in our time, the Timex company continues to produce children's watches with the image of cartoon characters, as evidenced by the children's collection Kids.
In 1951, the company got a new name - Timex, and in 1960 all US residents already knew about it. Later, the Cavatina women's watch collection was released. Women were offered to purchase several inlaid models in one package or one watch with interchangeable straps of different colors. The cost of the whole set reached the cost of one expensive watch. Later, Timex launched an electronic watch.
By the mid-1970s, the company's sales reached 500 million units, but the beginning of the 1980s was marked by fierce competition from Japanese manufacturers for Timex. The company was saved only by the quality of products and a new release, focused more on sports models.
In 1986, the world saw the new Ironman Triatlon collection. This watch, in addition to the main functions, also showed the time and distance of the athletes' running. Later, GPS was integrated into the watches of this collection for the most accurate recording of sports results.
Over the next years, Timex has kept its traditions and is actively introducing technological innovations into its products. In 1992, they added indigo electroluminescent lighting to their models. In 1994, a telephone book, organizer and other innovations were “placed” in Timex watches.
The company even began collaborating with Microsoft to create software for transferring data from a computer to a watch. In 1998, the Timex I-Control series was released, a feature of which is the ability to use the watch as a pager. Nowadays, this series contains a watch that allows you to control the i-Pod.
The Timex company has established itself as one of the largest watch manufacturers known all over the world. Nowadays, production has been established in 20 countries of the world, and Timex watches are successfully sold in more than 60 countries.

Timex is the No. 1 watchmaker in the United States, founded in 1857 and originally called Waterbury Clock Co. At the very beginning of the twentieth century, Waterbury Clock Co was able to start mass production of watches, and thus reduce their cost. The Yankee pocket watch was a real sensation at one time: it cost only one dollar and was incredibly popular among Americans.

The TIMEX brand first appeared in 1950 and in the 50-60s the USA experienced a boom in popularity associated with the watches of this brand. By the late 1950s, every third watch sold in the United States was Timex watch... By the 60s of the twentieth century, the market for inexpensive watches in America was completely conquered by Timex. After the improvement of the production line Timex watches the first female model was launched. It was a "Cavatina" watch, and the action took place in 1959. Their low price allowed women not to save up for one expensive watch for all occasions, but to afford to buy several models that fit different outfits and moods.

Also in the 60s, some of the first electronic wristwatches were released Timex watches.

In the 70s, the company changed its name to Timex Corporation and finally conquered America, now almost every watch that was bought in this country was Timex watch... During the 80s, competition with Japanese manufacturers intensified: the fashion for new electronic watches, but the Timex corporation withstood this blow. And in 1986 the famous Ironman TriathlonR line was launched. This is a watch for athletes, which was created in cooperation with athletes, taking into account their needs and wishes, which is why the series is released 22 years later and continues to enjoy popularity and success. That same 1986, the Ironman TriathlonR chronometers were selling so well that Timex decided to make the series fully available to casual sports buyers.

In the 90s, Timex continued their research in the field of new technologies and did not give way to market leadership. One of the innovations of this time was the creation of the first electroluminescent dial. Nowadays, almost 80% of wristwatches Timex watches Produced with Indiglo night lightR dial. The technology, which only Timex has a patent, consists in the use of a special material that resembles a hologram and increases the contrast between the background of the dial and the numerals. Another novelty of the 90s is the Data LinkR watch, which the corporation began producing in 1994 and continues to use the system on which it is based to this day. Timex watches Data LinkR was an organizer, a phone book and contained a lot of other information and could be synchronized with a computer. In 1998, Timex launched the BeepwearR wrist pager.

Today the company produces many classic and sports watches, digital and hands, steel and titanium. Timex watches Popular with many athletes for their ability, the Ironman series is the leader in sports watches. In 2003, Timex Corporation developed the world's first GPS watch with navigation equipment manufacturer Garmin International.

Manufacture of wrist Timex watches is located next to the United States in the Philippines and is completely controlled by the Americans. The development of mechanisms is carried out in Germany, the manufacture of moving parts - in France, in the town of Besançon on the border with Switzerland, the development of design and production of cases - in the American city of Little Rock. Therefore, Timex is a truly high-quality international production, which is not inferior in quality to either Japanese or Swiss watches.