Panda is an algorithm of the Google search engine, which has been written about repeatedly and not only by us. But it still raises many questions and not everyone understands it. In this article we will try to put together everything we know about Google Panda, answer the most frequently asked questions and dispel myths about the non-existent properties of this algorithm. So, let's begin

The essence of the Panda algorithm

Panda was created to monitor the quality of website content. If the content does not meet Panda's idea of ​​good quality, the site's position in Google search results will be lowered.

A little history

Panda first appeared in February 2011. Then the algorithm shocked the SEO community, as the search results changed dramatically, but no one understood why. When Google finally explained what was going on, a long process of reassessing priorities in website promotion began.

Over 5 years, Google Panda has been updated 28 times. At the same time, in the first 2 years, updates were frequent (almost once a month); in 2014, Google slowed down, releasing Panda once every six months. The Panda algorithm worked as a filter. That is, after the site was evaluated by the main Google algorithm, which included 200+ factors, the site was also evaluated by Panda. Data on the quality of sites was accumulated until the next update, after which it was posted one-time, changing the entire picture of Google search results.

The last update in July 2015 followed a completely different scenario. The algorithm was rolled out over several months. And experts started talking about integrating Panda into the main Google algorithm.

Panda now and in the near future

Indeed, on Twitter, Gary Ilsch confirmed that Panda IS now part of the main ranking algorithm:

Jennifer:
Excellent, thanks for the confirmation... and the addition that no other animals appeared))

Harry Ilsh:
To be precise, Panda is now part of the main algorithm, but we did not change Panda itself. No other animals.

At the same time, Ilsh refutes the assumption that Panda is updated in real time:

Pete:
I'm not sure at what point the real-time Panda discussion started, just trying to figure it out.

Harry Ilsh:
Panda in real time is not true. We updated the core algorithm, and regardless of this, we talked a little more about Panda in an interview with TheSEMPost.

And what does all this mean? How does Panda work now? As of today (March 10, 2016), there is no exact answer (as sad as this is). We reviewed interviews and reviewed recordings of recent speeches from Google representatives on this issue. But their statements on the topic are very vague. Gary Ilsh responded to direct questions about the integration of Panda with this:

Kenichi:
1. Panda is now part of the main ranking algorithm. Does this mean that Panda will update automatically rather than manually (even if not in real time)?
2. What is this “Main Ranking Algorithm” anyway? How different is it from other algorithms (not included in it)?

Harry Ilsh:
I've spoken with John Mueller about how to answer your questions to reduce confusion. We decided this:

1. We continue to update the data that is used to recognize quality sites, and we release this data over time. Sometimes we are forced to do manual updates, sometimes this happens automatically, but it does not matter how exactly we publish the data.

2. I think this is not the best example, but imagine a car engine. If it does not have a starter, then the driver is forced to go to the hood and use some tools to start the engine. Today, starters are found in all gasoline engines; they are built-in. This made the engine more convenient to use, but essentially nothing changed.
It shouldn't matter to users and even webmasters where what components are located (in the core algorithm or others), it really doesn't matter and that's why I think people should focus less on that.

Kenichi:
I understood what you wanted to say. In general, for us, webmasters, it doesn’t matter how the algorithm works “inside”. We must focus on creating content that is unique, high quality, and compelling, as John Mueller always says.
You may have revealed so much in the last few days that it has prompted my questions (don't get me wrong, I'm not blaming you in any way). In any case, thanks for the answers))

Let's try to summarize from this (and other sources that we have read) the main thoughts on the new Panda:

• Panda can function in automatic mode (but NOT online mode yet), i.e. updates will occur periodically and will be launched according to some internal laws of the main algorithm.
• Panda updates (as part of the core algorithm) will now occur more frequently than in recent years.
• Google will no longer confirm Panda updates (as a separate algorithm) or highlight them in any way. So it will be difficult to find out whether the site fell under Panda or whether the positions were lowered for other reasons.
• You can forget about Panda as a filter or algorithm. Work on improving the site not for the sake of Panda, but to meet Google's GENERAL requirements. Content quality is now one of Google's main ranking factors.

What exactly does Panda punish for?

– For blatant copy-paste

If your entire site is a collection of copied articles, then most likely it is already under Panda. If not yet, it will be soon.

– For lack of real value

If the page is well optimized and even the texts are technically unique, but the information is of no use and does not respond to the user’s request or responds with general, vague concepts. And this happens often, especially when webmasters order cheap blog articles on exchanges. Such pages can become a victim of Panda.

In general, Google is not against advertising or links. But only if they are appropriate and do not interfere with the user. If the advertising is very intrusive (especially pop-up windows) or the advertising blocks are located in such a way that they interfere with reading, and links to third-party resources are placed inappropriately and inappropriately and are not thematic, then Panda will definitely catch up with you.

Why doesn't Panda punish?

There are opinions on the Internet that the following factors can bring down Panda. Some of this information is outdated, some was never true. The following 4 factors have nothing to do with Panda, but they influence the ranking of the site (through other algorithms):

– Duplicate pages

Duplicate pages on one site are bad. But it’s not Panda that works with them, but a separate filter for duplicates.

– 404 error

It also doesn’t attract Panda in any way, although a large number of links leading to a page with a 404 error is certainly bad in general.

– Small texts and/or few texts

Panda does NOT punish for small texts and does NOT punish for a small number of articles on the site. Google prioritizes quality over quantity. And if your 300-character text responds well to the user’s request, then that’s great. You just need to be able to write such texts.

Here's what John Mueller writes in the webmaster help forum:

The problem of small volumes and a small number of articles on the site is not Panda. The problem is that in this case you will not be able to give the user as much useful information as you could. And your site will be shown for a limited number of requests.

– User engagement

At the same time, comments on articles (if they are of high quality) can be counted towards the site’s karma. But not as a signal of user involvement, but as additional content that appears on the page and is taken into account by the search engine along with the body of the article itself.

And 5 more controversial questions about Panda

– Does Panda attack the entire site or only those pages that Google considers to be of poor quality?

Panda demotes only those pages that have been identified as low-quality. Those pages that the algorithm considers good will not have problems with ranking. But, if there is too much bad content on a site, then there will be a “biased” attitude towards such a site. And even high-quality materials can be ranked below the positions they really deserve.

– Can pages under Panda be shown in searches or is this basically impossible?

Google representatives say that pages rejected by Panda may be shown for very specific (refined) queries if there is no other alternative. But in general, such pages are so far in the search results that you shouldn’t expect search traffic on them.

– Do I need to delete pages that fell under Panda?

No, Google does not recommend this. Firstly, you can mistakenly delete pages that are not attacked by Panda at all. Secondly, the lack of content will not improve the situation in any way. The site will still not be shown for queries promoted on such a page.

The best way to resolve the situation is to rework/improve the content on the page that you suspect of Panda presence. And in general, if you yourself think that the content on some page is bad, then don’t wait for Panda, fix it right away.

Google Panda is an algorithm developed and launched in 2011 by Google, which is used for qualitative analysis of sites in search engine results.

It is able to find and exclude from ranking (or lower the positions of documents) those pages that have a large amount of non-unique content, do not contain any useful information and are intended solely for making money.

First of all, Google Panda takes into account how user-oriented a particular resource is, however, to determine the quality of a site, this algorithm uses not only this criterion, but also a number of other, no less important criteria, which must be taken into account during search engine promotion.

Criteria for evaluating sites that the Google Panda algorithm takes into account

• . The Panda algorithm takes into account the time that users spend on the site, the percentage of returns to the site, the percentage of failures, the number of returns in relation to the total number of transitions, the number of transitions within the site and some other factors. In order to provide a site with good positions in search results, the webmaster must create an attractive resource for users, fill it with unique articles, high-quality internal links, implement clear navigation, ensure a quick search for the necessary information and think about what else will make the user linger on the site for as long as possible.

• . Even if different methods of website promotion are used simultaneously, special attention should be paid to the quality of the content posted on the website pages. The Panda algorithm analyzes the uniqueness of the information presented on the site by the percentage of content borrowed from other resources to the total amount of content on the site and on each page separately. You need to understand that low-quality information placed on just one page can worsen the position in search results not only of this page, but of the entire resource. A similar negative impact on the site is caused by an excessive number of texts of the same type with different key queries (high templateness), as well as texts with a high density of keywords and phrases (high nausea).

• link mass and advertising. The Google Panda algorithm determines the degree to which the subject matter of advertisements posted on the resource corresponds to the subject matter.

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Google Panda algorithm: Google Panda updates 2018

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The Google Panda update has changed the world of SEO.

Cool if not, but better read this article, it will be useful to know what has changed with the introduction of the Google Panda algorithm and how to avoid being demoted in Google search results.

Google Panda update. SEO Help

Check out the infographic to get started.

Where it all started.

BEFORE Panda, SEO began to somewhat resemble a “dirty business”, and high-quality sites did not always win in rankings.

As more and more irrelevant sites, plagiarism sites, and sites with poor content emerged, they began to outnumber good ones in search results.

Google needed a new update to combat spam.

Google Panda update. What is it and what does it do?

Panda will probably go down in history as one of Google's most famous updates.

Panda's main goal was to improve the user experience by ridding the top search rankings of spam pages.

The new update and algorithm took into account the site's reputation, design, loading speed and user interface to provide a better experience for people.

How the Google Panda update affected websites

The Panda effect was far-reaching - and is still being felt by many today.

The initial update in 2011 affected approximately 12% of searches, meaning that 12% of Google's rankings changed dramatically.

This was especially felt by large content farms, including About.com, eHow, Demand Media and Yahoos Associated Content.

More than 80% of sites negatively impacted by the Panda update are still coping with losses.

Google Panda update timeline

Panda has been updated regularly since its introduction in 2011.

The update occurs when Google crawls all the sites on the Internet and checks them against the Panda algorithm. The update is an actual change to the Panda algorithm.

Thus, the Google Panda algorithm was updated from February 24, 2011 to July 17, 2015.

Google Panda Update Goals

Throughout many of its changes, Panda's updates have focused on weeding out low-quality content from users' search results.

The issues it addresses include:

• Poor content - pages with weak or little content; if you have several pages with a couple of sentences each, they will most likely beclassified as poor content. If it's only one or two pages, then it's OK. But if the entire site is like this, then this is a red flag.
• Duplicate content is content that is repeated. This could be content that is copied from other pages on the Internet or shown on multiple pages of your site with minor text changes.
• Poor content is any content that lacks adequate information.
• Machine or auto-generated content is any content that is automatically generated by special algorithms, applications or other sources that do not involve humans.
• Bad style - too many noticeable errors in style and grammar.
• Too many topics on one site -if your site does not have a clear theme and covers several topics instead of focusing on one thing
• Lack of authoritative opinion - content from unverified sources
• Too many 404 errors or redirects
• Keyword Stuffing - Throwing in a lot of keywords in an attempt to manipulate rankings
• Content farms - a large number of short, low-quality pages
• Too many ads - if there are more ads on the page than useful text.
• Low-quality affiliate links are low-quality content that leads to affiliate pages.
• Content that does not match search queries - pages that show incorrect information.
• Sites blocked by user - sites blocked by users through extensions.

How Google Panda updates impacted your SEO strategy

The effects of the Panda update were felt throughout the marketing world, and its implementation led to a significant shift in SEO.

Basically, optimizers must now focuson the convenience of the site interface for its visitors.

Previously the main goal of SEO was to ensure that the content was accessible to search engines and relevant to the necessary queries usingadding the necessary keywords and building a link mass leading to the necessary promoted pages.

Now the focus is on the user,and not on search engine algorithms.

This is an emphasis on quality over quantity.

For example, many people thought that the way to rank #1 on Google was to post content every day so that Google would continually index it.

But because of Panda, if you blog just for the sake of blogging, you can do more harm than good. Every article you publish should be high-quality, unique, and provide readers with the answers and information they need.

High-quality content, design and usefulness = well-deserved, high rank.

To get first place, you need to earn it.

A quote from a Google spokesperson sums it up: "Content creators shouldn't worry about how many visitors they had per day, but how many visitors they helped."

How to Tell If You're Affected by a Google Panda Update

The most obvious warning sign is a sudden drop in traffic.

If this happened to your site during a known algorithm update, you've likely suffered a Panda penalty.

Another way to determine is to look at the overall quality of your site. Take off your rose-colored glasses and answer your questions.

• Are your bounce rates high?
• Is your content being shared and receiving comments?
• Are the navigation and links easy to use?
• Check the overall quality of the site.If you have any doubts, Google obviously does too ;)

Have you been hurt by Panda? How to rehabilitate yourself

First step: don't panic. Instead, get to work.

Panda updates happen about once a month, giving you some time to work.

Between updates, if you take the right steps, you'll start to see some improvements in your ranking. Sometimes Google will re-update all your changes.

Now to the specifics. When Panda hits, you need to recover through content.

How Panda checks your content

Since Panda is all about quality content, this is where you need to start.

First of all, do not delete all content, even low-quality content, in one fell swoop. Better correct the existing one and add what it lacks.

If you take everything away, you can make it even worse.

If you're in doubt about the quality of a page, go to your metrics. Pages with high bounce rates and low levels of time spent on a person’s site indicate that there are obvious problems with the content.

If you are not sure then

The list is quite impressive))

Therefore, start with the pages that are in the TOP and bring the most traffic. To find out which pages these are (if you don’t already know), look at the analytics (you can use Google Analytics).

In addition to your own content, it is important to monitor what site users write.

Not all user-written content is bad, but it is held to the same quality standards as any other content on your site.

Pay special attention to quality if your site contains forums and there are a lot of comments.

The algorithm considers comments as part of your content. Therefore, if these comments contain useful information in addition to the content, then it can be a good addition to your site.

And low-quality comments can damage your site. But don't delete comments completely. This can damage your site in terms of user experience.

What is the Google Panda update status today?

Google Panda is still aliveand healthy... and continues to develop.

In fact, Panda got a boost: it became part of Google's core algorithm in 2016.

The biggest change that most users have noticed is the end of official announcements.

Panda has become the mainstay because it no longer requires a lot of changes.

That is, the focus is on quality content and user experience.

Completing the Google Panda update

Panda has revolutionized SEO. For most, the changes were for the better.

Today, Panda principles are general SEO strategies.

So if you're not using them, it's time to give Panda some serious consideration.

I think the article was useful, even for those who are not particularly familiar with SEO.

Google Panda is one of Google's most complex and interesting algorithms, which now, three years after the release of the first version, continues to remain a mystery. As we know, the main goal of Panda is to identify low-quality content, but you must agree that this is a very broad concept. We have seen doorways, sites with automatically generated content, a large number of duplicate pages, non-unique content, spam in text and meta tags, and many other less obvious problems fall under Panda. But does this mean that the algorithm itself remains at the level of a coarse filter? Is not a fact.

What do we know about Panda?

Panda is primarily a heuristic algorithm. This means that by scanning information, it tries to find the most correct solution to a problem or answer to a request. The development of the algorithm began with a group of testers evaluating a large number of sites according to a number of criteria. These scores allowed engineers to establish the main factors that should be taken into account and determine the so-called “Panda score”. In addition to the mechanism for filtering low-quality content, I think there is another side to Panda, which is included in the main ranking algorithm and can both negatively and positively affect the site’s position (don’t think of Panda as a binary filter: either it filters or it doesn’t ).

Is Google Panda part of the overall algorithm?

Not long ago, one important event occurred in the “Panda world”, which made life even more difficult for webmasters: Matt Cutts announced that the algorithm would be updated monthly for a 10-day period. In addition, there will be no confirmation of the update. Now we're all playing dark.

Why this becomes a problem, I think, is easy to understand. For example, when you see in Analytics that a site’s traffic has dropped, and you receive confirmation that the Panda algorithm has been updated at this time, you clearly understand the reason for the drop in traffic and can take meaningful action.

Now a site can be subject to the Panda algorithm for a 10-day period, but no one knows when it starts and when it ends. In addition, Google's main ranking algorithm is updated about 500 times a year, and this does not take into account Penguin and other small “joys”. It is becoming increasingly difficult to understand the reason for the drop in traffic, and without this it is not possible to take effective actions to restore it.

The last confirmed Panda update was July 18, 2013. But this is far from the last update, since the algorithm has moved to the almost real-time stage. I wrote “almost” because many SEOs believe that Panda now works non-stop (it is part of the overall algorithm). This is not entirely true, and in one of the Google+ HangOut John Miller that explains. From John's words it can be understood that Panda does not work in real time, but maintains the same update system. But progress in development is already at such a level that Google can be confident in the algorithm and testing before launch is no longer mandatory. This is important to understand, since a site cannot fall under “Panda” on any day of the month, only during the next update (remember, it now lasts 10 days).

How can you track Panda updates?

Now we come to the main problem: how to determine that traffic fluctuations are caused by Panda? Matt Cutts' answer to a similar question:

But let's try to figure it out ourselves. Some tips:

1. Keep an eye on the dates

First of all, you need to clearly establish the date of the increase or decrease in traffic, which will allow you to associate it with the expected update. It can be either “Panda” or “Penguin”. It is very important to determine which algorithm “hooked” the site - the action plan for restoring lost positions will depend on this.

For example, if Google rolls out a new Penguin update, then on the forum you can find many descriptions of the same situation: positions and traffic have dropped sharply or, conversely, returned to their previous positions. If you see that others' traffic fluctuation dates are similar to yours, then most likely you are in the same boat.

3. Follow SEO blogs

Subscribe to news or read the blogs of those SEO specialists who regularly monitor all algorithm changes. Experienced specialists have good connections and access to a wide range of data (client sites, consulting, audience reports), which allows them to get a more complete picture of what is happening.

4. Conduct an SEO audit

If you have suspicions that a “cute animal” has walked across your site, then you need to conduct an SEO audit first of all in those areas that Panda is targeting, namely a content audit. Here are some tips:

• check the site for duplicate pages;
• see how a site is searched for pieces of text (broad and exact match);
• check texts and meta tags for spam;
• look in Google Webmaster Tools whether the number of indexed pages has decreased (Google Index -> Index Status);
• Check the number of site impressions in the search engine in Google Webmaster Tools (Search Traffic -> Search Queries).

5. Monitor services that track algorithm changes

There are sites that monitor the “weather” in the world of SEO - these are MozCast and Algoroo. Large changes in “temperature” indicate that Google is up to something or has already started something. These services won't tell you what to do, but staying informed is also very important.

Conclusions. It can be assumed that the fact that Google launched “Panda” into semi-automatic mode is a definite signal to “SEO futurists” that the time is not far off when “Penguin” will suffer a similar fate. More precisely, this fate will befall us. Just imagine: every month there are two updates that are not confirmed by the search giant. Dark times await us, friends, dark times.

I hope this article helped you understand what Google Panda is and how to determine its algorithm updates.

Many SEO optimizers have long known about such Google algorithms like Panda, Penguin and Hummingbird. Some people themselves suffered from them, while others managed to successfully avoid their effects.

But most beginners who seek to promote their sites in search engines completely misunderstand what exactly the attacks of these algorithms are aimed at.

There are a large number of webmasters who do not take them into account at all when creating websites. And at the same time, although the destructive action of Panda, Penguin and Hummingbird mows down many sites every day, it is not so difficult to get around them if you understand everything correctly and do everything correctly.

In fact, the principles by which these algorithms operate are not so new, it’s just that their appearance has made it possible to significantly streamline Google’s fight against low-quality (in its opinion) sites, and to clean up the search results more effectively.

So, let's get started.

Google search algorithm - Panda

The very first of this trinity (2011), and the most, in the eyes of newcomers, the most terrible. Basically, Panda search algorithm scary not for the beginners themselves, but for their careless attitude towards the sites they create.

Of course, every webmaster is the complete owner of his website; he creates it the way he wants, and no Google can dictate to him here. However, we should not forget that Google is the complete master of its search results, and what sites it wants, it allows into its results, and those it does not want, it does not allow. For this purpose they are used Google search algorithms.

Panda was the very first tool for protesting search engines against the mistakes and negligence of not only newcomers, but also against the careless attitude towards search engines (and their own projects as well) on the part of all sorts of “authorities”. The fact is that many large sites, mainly commercial ones - shops, services, directories and the like - allow the creation of pages with similar content.

Basically, this is a description of goods or services that are similar in basic parameters, but differ only in some small details, for example:

• size;
• color;
• price, etc.

The main content, therefore, is the same on such pages, often the similarity reaches 90 percent or more. Over time, a very large number of clone pages accumulate on the site. Of course, this does not interfere with visitors in any way, but search engine results are literally clogged with similar web documents.

Before it was introduced Panda algorithm, Google simply “glued” such duplicates together, that is, only one of them was included in the results, and the rest was placed in the “additional results” category. But, as they say, everything is good for the time being and new Google search algorithms have appeared. And the moment came when even “additional results” could not improve the picture.

The Panda algorithm aims to find and identify such web pages, determine the acceptable number of them, and take action on projects where the number of such pages is too excessive.

As soon as the Panda algorithm began to operate in full force, many authoritative sites fell from their “tasty” positions in the top search results, and, accordingly, “sank” in traffic very much.

Of course, the owners of these websites, having understood the causes of such a disaster (by studying the new Google algorithms), tried to correct the situation as quickly as possible, but not all of them returned to their “earning places”. Their places were taken by more successful competitors who reacted in time Google search algorithms, or did not violate the new rules at all initially.

Google Algorithm: Penguin

The next algorithm - Penguin (2012) - is aimed at completely different areas, and does not directly affect sites, but hits them only indirectly - by reference mass. Until recently, many webmasters and even quite experienced SEO optimizers were very careless about the links they acquired to their sites from other web resources. And when it was announced that the new algorithm (Penguin) would deal with link ranking, the majority of owners of “authoritative” sites attached practically no importance to this.

Of course, long before the advent of Penguin, it was known that search engines have a very negative attitude towards purchased links, and fight violators in every possible way. The most sensible webmasters did not contact link exchanges, and purchased links, so to speak, privately, believing that since they could not be associated with exchanges, then no punishment would follow.

However, they did not take into account the fact that many donor sites were themselves link buyers, and most of them were “filled up” when Penguin began to be active. Naturally, all links leading from these sites disappeared, and “third” sites simply lost a significant part of their link mass.

And when a site loses part of its link mass, then, naturally, it sank in the search results and loses a noticeable part of its traffic.

Some of the owners who did not understand the situation considered this as a punishment for non-existent sins. However, in the end it turned out that there was no smell of punishment here. Those sites whose involvement in the purchase of links could be proven were punished. And those sites, which, in turn, were linked to them, simply “were in the wrong place at the wrong time.”

Thus, we see that the Kolibri algorithm has “covered” a huge segment of Google’s search results related to the purchase of links. Therefore, it turned out to be much more effective than targeted attacks - now almost all Internet sites that receive their traffic (and income along with it) from Google, that is, depend on this search engine, will closely monitor their link mass and try to avoid receiving links from sites about which there is at least the slightest suspicion that they, in turn, buy their links on exchanges.

Some, of course, curse Google, accusing it of unfair play, but we should not forget that, firstly, Google never plays unfair- neither American morality nor American laws allow him to do this, and secondly, no one has yet invented anything more effective in the fight against the epidemic of purchased links.

Google Algorithm: Hummingbird

The third algorithm, which hit many sites very hard, is Hummingbird, which appeared in 2013. What is this algorithm aimed at? And it is directed, first of all, against doorways and sites that use so-called key spam when promoting their pages.

Many Google users, when searching for the necessary information, enter “simplified” or “incorrect” queries into the search bar, for example, “where to buy panties”, “Thailand holiday” or “Novosibirsk restaurant”, and some even make many mistakes in their queries .

Of course, Google “adjusts” to such queries the most relevant website pages, on which, naturally, queries in such an “incorrect” form are not found, but logically answer them more fully.

It’s like, what’s wrong with that? But the fact is that Google stores all queries entered into the search bar in its database, and this database is constantly used by doorway developers and manufacturers of “sewer” sites. As a rule, using automated means, they “sharpen” the pages of their “works” for such “incorrect” queries, and thereby immediately give themselves away.

Indexing robots, analyzing the content of website pages, constantly check the Google key database, and if there are too many such “incorrect” phrases on the pages, then the entire site comes under suspicion.

Some even overlook the fact that Google even pays attention to what letter proper names or geographical names begin with - capital or small. Well, if someone is writing a text and spells a name or title incorrectly a couple of times, it’s not a big deal. But if the names of cities or the names of people throughout the site are lowercase, then this is already a signal of a not quite (or not at all) high-quality site.

The result of the analysis of Google algorithms

So we've looked at Google's three most important algorithms, which together cover very important areas of creating and promoting web resources. All of them are committed to improving the quality of web content. Of course, there are many craftsmen who very successfully bypass all these algorithms and continue to fill Google’s results with low-quality sites, but this is no longer the volume that it was before the appearance of Panda, Penguin and Hummingbird.

We can expect that these algorithms will improve over time, and more powerful modifications will appear. Therefore, it is best to immediately focus on honest work and avoid annoying mistakes that could ultimately significantly harm your web creation, with the help of which you are going to conquer the top Google results!